The consumer of Charter Communications, AT&T, Comcast, who pay for television services, are apparently drifting away or we can say they are just cutting the cord. Not only this, the number of consumers who are quitting is increasing at a slow pace.
Comcast, which is among the popular cable company, has lost around 125,000 customers since the previous year. Another telecommunication company, AT&T, which is a parent of DirecTV shed 385,000 clients. At the beginning of the year, Charter lost 51,000 video subscribers and now the number consumers who have quit the service has reached to 104,000.
On the other hand, these companies aren’t entirely into pay TV industry. They provide broadband Internet Services as well. Recently, Charter has included 249,000 new Internet subscribers in its database whereas AT&T has added around 125,000 broadband clients. Even, Comcast is not behind in this race, it has gained around 249,000 new broadband customers.
Though many consumers feel that they pay for those channels, they don’t wish to watch. However, cutting the cord will not save their money either. For instance, the charges of broadband are $104 a month on an average, on the other side, a skinny bundle can range between $20 and $40 a month on the basis of their channel lineup. If a user added additional services such as Amazon Prime Video ($8.99) and Netflix ($10.99), they ultimately will pay more than the average per month cable bill and would have far few choices.
However, these companies have not really given upon their cord cutters. Currently, Comcast is testing their Xfinity Instant TV (similarly like Charter’s Spectrum TV) with a few broadband channels starting at the price of $18 a month. In addition, DirecTV Now services of AT&T presents 60 channels at $35 per month only.